Doctor of Philosophy [Ph.D] Business Administration - Marketing
- A leader in non-traditional doctoral education, the Doctor of Philosophy in Business Administration (Ph.D.) program at Kennesaw State University is an innovative program offered by an AACSB-accredited business school. Enrolling in this innovative program will allow students to advance their goal of obtaining an academic position at an AACSB-accredited university. With more than 100 alumni, the program’s impact on academe and the business community is far-reaching and will provide students with the opportunity to develop and strengthen their network. Our alumni have an established record of publishing in high-quality peer-reviewed academic journals, thus demonstrating the quality of research conducted by our alumni.
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KSU’s faculty has broad research interests that span key areas:
- Business-to-Business marketing
- Communication: Advertising and promotion
- Consumer behavior
- Consumer privacy
- Culture
- Emerging markets
- Ethics
- Fashion
- International marketing
- Marketing strategy
- Materialism
- New product and technology adoption
- Retailing
- Sales management
- Sales performance
- Sustainability
- Faculty use both quantitative and qualitative techniques and have worked on scale development.
Tution & Application Fees
| Year | Year 1 | Year 2 | Year 3 |
| Tuition Fees | $32167 | $32167 | $32167 |
| Health Insurance | $2808 | $2808 | $2808 |
| Total Fees | $34975 | $34975 | $34975 |
Examinations
| Exam Type | Exam Name | Score | Out of Score | Exam Level |
|---|---|---|---|---|
| IELTS | International English Language Testing System | 6.5 | 9 | 3 |
| TOEFL | Test of English as a Foreign Language | 79 | 120 | 3 |
| PTE | Pearson Test of English | 58 | 90 | 3 |
Academic Eligibility:
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Applicants to the Ph.D. in Business Administration Program should have a master's degree, preferably in business or a related topic from an appropriately accredited institution; however, the graduate degrees in business should be from AACSB accredited business schools.
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Request that official transcripts from each institution attended (of all previous college work) be sent electronically from the institution directly to ksugrad@kennesaw.edu or sent directly in a sealed envelope to the KSU Graduate Admissions Office
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Note: Neither the GMAT nor the GRE is required; you should skip this question on the application.