Students can become industry specialists by layering one of their previous post-secondary credentials with an advanced diploma in one of the business’ most creative and fast-paced fields. 

They can also increase their business acumen with a specialization in marketing by becoming more desirable to employers with this fast-tracked, focused advanced diploma that will give them the skills needed for industries such as media, public relations, communications, event planning, and advertising. 

In our ever-connected and global world, students can learn about international marketing, strategic planning, social media, and consumer behavior. Students can enhance their critical thinking through higher-level courses and Indigenous-focused content that provides perspective on Indigenous issues within a business context. 

Students can experience real-world application by working with industry and community leaders. They can develop skills in areas such as research, preparing communications materials, developing and implementing strategies, organizing interviews and press conferences, and coordinating events. Students can find opportunities in sales, advertising, promotion, publicity, sales management, marketing management, retail management, market analysis, marketing research, and new venture development.