Bachelor of Business Administration [B.B.A] Marketing Management
The curriculum addresses topics like buyer behavior, marketing research, marketing and sales analytics, brand management, and more, as well as a special emphasis on sound decision-making based on customer, competitor and market information.
A key element of our program is the “Professional Experience” which is designed to ease your transition from academics to industry. All marketing management majors will participate in the Marketing Capstone course which will allow you to consult with a major firm in the region. You will also choose between a marketing internship or three 1 credit courses in our new Professional Workshop program. These workshops, taught by area executives, will deal with cutting edge marketing issues.
Tution & Application Fees
| Year | Year 1 | Year 2 | Year 3 | Year 4 |
| Tuition Fee | $16000 | $16000 | $16000 | $16000 |
| Books and Supplies | $1000 | $1000 | $1000 | $1000 |
| Health insurance | $1100 | $1100 | $1100 | $1100 |
| Total Fees | $18100 | $18100 | $18100 | $18100 |
Examinations
| Exam Type | Exam Name | Score | Out of Score | Exam Level |
|---|---|---|---|---|
| IELTS | International English Language Testing System | 6.0 | 9 | 3 |
| TOEFL | Test of English as a Foreign Language | 61 | 120 | 3 |
| PTE | Pearson Test of English | 48 | 90 | 3 |
1. Submit a TOEFL, IELTS, PTE-A,or SAT score.
- An SAT or ACT score is optional for admission but required for higher scholarship consideration.
2. Submit two letters of recommendation from academic references.
3. Upload or mail your academic records from all secondary schools attended. If your transcripts, diploma, or any other academic documents are not in English, you must include an official English translation.