Master of Arts [M.A] Advertising or Public Relations
The Department has graduated large numbers of outstanding students with BA and MA degrees, many of whom have moved into the highest levels of management. Numerous graduates of the MSU Ph.D. program in mass media, now media and information systems, have distinguished themselves in advertising and public relations university careers worldwide. A separate department-operated Ph.D. program in retailing continues with its long-standing record of quality university placements.
The department has been organizing the establishment of an initiative, dedicated to assembling the research interests of several advertising, public relations, and retailing faculty into a package of activities designed to stimulate further research into the social consequences of marketing to America’s children. The first wave of publications emanating from this effort was funded by the Kellogg Foundation.
The first half century of the Department of Advertising, Public Relations, and Retailing has been marked by constant growth, dramatic change, increasing internationalism and a dynamic definition of advertising, a principal instrument of marketing communications in a flattening world. The on-going innovations and diverse, multi-disciplinary faculty members found in today’s department combine with a strong history of success to predict that Michigan State University’s Department of Advertising, Public Relations, and Retailing has an ever- brightening future.
Tution & Application Fees
| Year | Year 1 | Year 2 |
| Tuition Fees | $29904 | $29904 |
| Books and supply | $1640 | $1640 |
| Compulsory Fees | $144 | $144 |
| Miscellaneous expenses | $1286 | $1286 |
| Total Fees | $32974 | $32974 |
Examinations
| Exam Type | Exam Name | Score | Out of Score | Exam Level |
|---|---|---|---|---|
| IELTS | International English Language Testing System | 6.5 | 9 | 3 |
| TOEFL | Test of English as a Foreign Language | 79 | 120 | 3 |
| PTE | Pearson Test of English | 59 | 90 | 3 |
| GRE | Graduate Record Examination | 298 | 340 | 2 |
Academic Eligibility:
- Students must complete a 4 years bachelor's degree from a recognized institution.
- Students who meet the above degree requirement with a strong technical background in engineering, physics, or a comparable science program are welcome to apply.
- The average cumulative high school GPA of students admitted to Stanford is 3.5 on a 4.0 scale.
- Standardized test scores – GMAT or GRE
Indian Student Eligibility:
Indian students are eligible to apply if they meet one of the following eligibility criteria:
- Completed a 4-year UG degree with first class in a relevant field from a recognized institution
Note: A three-year bachelor’s degree in any subject is not considered sufficient for graduate study at Stanford. A two-year master’s degree following the three-year bachelor’s degree from India is required.
Along with the minimum eligibility requirements, international students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/any equivalent test to get admission to this program.