Bachelor of Science [B.S] - Bachelor [4 Years]
$32,860 /Yr On-campus full_time

Bachelor of Science [B.S] Digital Marketing Communication

  • UB students will learn the communication, marketing and design skills essential for a successful career in the revolutionary, ever-evolving digital marketing industry.
  • Students will produce effective messaging, content and campaigns for private and nonprofit industries and study how to evaluate the results.
  • The curriculum builds a variety of valuable skills which include digital marketing and management, analytics and advertising, content marketing, social media implementation and engagement, email marketing, mobile marketing, search engine optimization and graphic design for the web.
  • Students acquire hands-on experience in the program's capstone, The Agency, where they will build a portfolio through designing a digital marketing campaign for a real-world client and cultivate your areas of expertise.

Tution & Application Fees

Year Year 1 Year 2 Year 3 Year 4
Tuition Fees $32860 $32860 $32860 $32860
Total Fees $32860 $32860 $32860 $32860

Examinations

Exam Type Exam Name Score Out of Score Exam Level
TOEFL Test of English as a Foreign Language 75 120 3
IELTS International English Language Testing System 6 9 3
PTE Pearson Test of English 53 90 3

Academic Eligibility:

  • Students must complete higher secondary education.
  • Students should hold an overall average of a B grade that is a GPA of 3.0 or higher.
  • SAT or ACT scores are optional.

Indian Eligibility:

Indian students are eligible to apply if they meet one of the following eligibility criteria:

  • Completed a higher secondary education with first class in a relevant field from a recognized institution

Along with the minimum eligibility requirements, international students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/any equivalent test to get admission to this program.