Marketing - Bachelor [4 Years]
$38,894 /Yr On-campus full_time

Bachelor of Arts [B.A] Marketing

  • BA in Marketing at the Auburn University is a 4 year, 123-credit program.
  • It is an on-campus program offered on a full-time basis.
  • Marketing majors discover the interrelationship of marketing with other management tools and prepare themselves for executive/managerial careers involving functional areas such as advertising, channel and product decision-making, pricing, retailing, and strategic marketing. College of Business pre-requisites is strictly enforced.
  • Junior standing and compliance with College of Business academic standards are required for all 3000 and above level courses.
  • In the 21st century, marketing management courses have become essential for the growth of entrepreneurial ventures, business houses, and even the service sector to enhance the visibility of products or services visible to customers.
  • Pursuing marketing management courses in the current economic environment makes sense because there are numerous avenues where marketing professionals are looked upon to tap business opportunities in the unexplored markets and the already established markets.
  • Marketing management courses will help you become smart with ways of precisely pursuing, promoting and positioning, and pricing products for customers.


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Tution & Application Fees

Year Year 1 Year 2 Year 3 Year 4
Tuition Fees $32810 $32810 $32810 $32810
Books and Supplies $1200 $1200 $1200 $1200
Other fees $4884 $4884 $4884 $4884
Total Fees $38894 $38894 $38894 $38894

Examinations

Exam Type Exam Name Score Out of Score Exam Level
IELTS International English Language Testing System 6.5 9 3
TOEFL Test of English as a Foreign Language 79 120 3
SAT Scholastic Aptitude Test 1370 1600 1
ACT American College Testing 30 36 1

Academic Eligibility: 

  • Students must graduate from a U.S. high school.
  • Students must have their foreign transcripts evaluated by an independent credentials evaluator.
  • Students are required to maintain at least a 3.0 overall GPA.

Language Requirments:

  • Students whose official language is not English are required to submit IELTS or TOEFL scores. 
  • Students are required to submit an SAT or ACT score to be considered for admission. 

International students who currently or will hold a degree from an institution where English is the primary language of instruction, do not need to submit a TOEFL or IELTS score report.

TOEFL, PTE, and IELTS scores are only considered official when they are sent to the Office of Admissions directly from the Educational Testing Service (ETS).