Marketing - Bachelor [4 Years]
$41,485 /Yr On-campus full_time

Bachelor of Science [B.S] Marketing

  • In Messiah's marketing program, students will gain insight into key marketing strategies such as segmentation, targeting, positioning, competitive advantage, and branding. Students also will become familiar with marketing mix tactics related to product, place, promotion, and price. Most importantly, students will be inspired to practice marketing as a Christian calling in ways that are both effective and God-honoring. Students will demonstrate how to identify ethical issues related to marketing and articulate personal responses that reflect their commitment to Christian principles. 
  • As students learn more about the role advertising, selling, and communication play in the development of economies throughout the world, they’ll gain an in-depth understanding of how the marketing process helps organizations focus their resources and attention on meeting customer needs and wants. Students will learn the latest in-demand marketing skills through a state-of-the-art curriculum emphasizing the latest specialized courses.

Tution & Application Fees

Year Year 1 Year 2 Year 3 Year 4
Tuition Fees $38370 $38370 $38370 $38370
Health Insurance $3115 $3115 $3115 $3115
Total Fees $41485 $41485 $41485 $41485

Examinations

Exam Type Exam Name Score Out of Score Exam Level
TOEFL Test of English as a Foreign Language 80 120 3
IELTS International English Language Testing System 6.5 9 3
SAT Scholastic Aptitude Test 1196 1600 1
ACT American College Testing 26 36 1

Academic Eligibility:

  • Students must submit their academic records. 
    • Students' transcript records must include results/marks for individual courses, as well as diplomas or certificates required in their country as evidence of qualification for university. 
  • If a student's native language is not English, they are required to submit scores of either TOEFL or IELTS to English language proficiency. 
  • Students are required to submit their SAT/ ACT scores.