Google Podcasts Creator Program For Podcasters Worldwide
In 2018, PRX launched the Google Podcasts creator program with the goal of empowering a global audio community. Creators from Brazil, India, Kenya, Spain, Lebanon, Canada, Cuba, the United States, and other countries have participated in the program. This is the program's third round, and it's accessible to mid-career podcasters looking to improve their output.
The program's intense curriculum will focus on areas like as content and creative development, business development, audience growth and long-term sustainability, and new strategic routes such as video, and will be led by the podcast training team at PRX.
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Application Steps
Applicants that have already been producing media and podcasts for at least 3 years. Specifically, creators looking to take a current podcast past creative development and into business strategy
Must be able to demonstrate success and enthusiasm with current or past podcast(s) either through audience retention and growth, conceptual rigor, diversification of podcast offerings, revenue and/ or partnerships
Must be willing to pause production during the program
Represent a range of geographies, backgrounds, views, voices, and styles
Teams with baseline technical and editorial skills
Are interested in making their podcast sustainable through teamwork, openness to iteration and change, and pursuing revenue and audience growth
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